Back in 1738, the first generation of Lucianos founded Antica Pizzeria Port'Alba which was then a street-food stand cooking flatbread pizzas in ovens lined with volcanic rocks from the nearby volcano of Mount Vesuvius.

The origins of pizza, as we know it today, can be traced back to 17^th century Naples, and it was brought to America by Italian immigrants in the late 19^th century.

An often recounted story holds that on June 11, 1889, to honour the queen consort of Italy, Margherita of Savoy, the Neapolitan pizza maker Raffaele Esposito created the "Pizza Margherita", a pizza garnished with tomatoes, mozzarella, and basil, to represent the national colours of Italy as on the Flag of Italy.

However, when it comes to where was pizza invented, Naples is considered the birthplace of pizza. The Neapolitan flatbread, known as 'Pizzaiola', was invented in the 1800s. Initially, the dish was made using only tomato sauce and garlic on a bread base, and it was known as the 'Pomodoro e Mozzarella' pizza.